Success Stories:

A buyer seller meet was organized on 07.05.2010 at Pochampalli, Krishnagiri through this project brought 11 promising buyers (Safal, Coco-Cola, Jain, Pulpers, Exporters, Retailers, Chain stores, etc.,) close to the mango farmers of Pochampalli Taluk. Most of the farmers including Mr.T.V.Cholan, who is a beneficiary farmer of this project hailing from Kellapuliyur village, use to sell their mangoes to pulping companies only.

For the first time, M/s Kannan Departmental store, Coimbatore a chain store, participated in the buyer-seller meet procured Alphonso mango directly from farmers contacted Mr.Cholan. The direct transaction of the product (Alphonso mango) resulted into a huge benefit to Mr.Cholan who otherwise sell his mangoes through leasing. He said that, through this direct selling to the retailer, he was able to make 200% profit for this year than through the regular sale.

Mr.T.V.Cholan, Farmer,
Kellapuliyur Village